The Mall Group jointly presents three platforms from M Card at Techsauce Global Summit 2023
What: The Mall Group attends the Techsauce Global Summit 2023 and reveals three new platforms.
Why it is important: The revealed platforms broaden the customer experience and connects the different stores under the group.
The Mall Group exhibited 3 platforms: M Card, M Online, and MNIVERSE, that work under the concept of M Experiences in which customers connect using M Points (accumulated points from online and in-store purchases using M Card), M Coin (accumulated points from participation in MNIVERSE platform activities), and E-Coupon rewards.
M Online is an app that allows customers to shop at all department stores from the group such as the Mall, The Mall Life Store, Emporium, EmQuartier, and the Paragon Department Store. There is an instant discount of THB 200 upon downloading the app; the services offered include free delivery on orders over THB 1,500 and special express delivery within 3 hours.
The MNIVERSE is a virtual world that uses 3D technology to allow users to create an avatar and enjoy various activities in which they can earn M Coin and receive E-coupons that can be used to buy products on M Online.