Miss Dior pop up store at El Palacio de Hierro

news October 2021 Press release

What: From 20 September to 3 October, Polanco store welcomed a Miss Dior pop up store.

Why it is important: The pop up involved a 360° marketing activation with a dedicated hashtag on Instagram, an immersive experience, a Miss Dior coffee shop and a limited edition dessert coming as a GWP.

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