El Corte Inglés allies with payment method BBVA
What: incorporation of Bizum as a new payment method for online purchases via the El Corte Ingles Website and App.
Why is it important: convenience has become a priority for retailers in order to bring easy, seamless services and experiences to their customers. With the crisis and the rapid growth of digital retail, department stores need to act fast to bring said convenience to their clients through their online stores.
This program refers to both organisations' interest in providing clients the highest and most reliable service. The incorporation of Bizum is part of El Corte Inglés' commitment to digitalisation and omnichannel, its dedication to customer service and its continuous adaptation to the needs of the customers.
For some time, El Corte Inglés and BBVA have been working together on numerous ventures, such as the integration of Alipay or Wechat Pay through physical shop payment terminals, in order to fulfill the needs of international customers, especially the ones from Asia.