Galeries Lafayette to open third store in China
What: a new international store for Galeries Lafayette
Why is important: in spite of the crisis Galeries Lafayette continues its international expansion
After two locations in Beijing and Shanghai, the French department store plans to open a third store in China in the city of Guiyang. Galeries Lafayette has been working on international expansion for years, with the latest openings in Shanghai and in Luxemburg last year.
The company has developed a strong reputation among foreign travellers visiting the French capital, and is now concentrating on markets where customers know the brand.The new store will respond to the demand of Chinese shoppers in the Guizhou Province and will support the efforts of local officials to brand the region as a « shopping paradise ». The opening is scheduled in 2022.