An IADS press release covered by Pambianco News found that contemporary and premium tiers now dominate the women's fashion segment map, holding 31% of the category in department stores, ahead of high-street and mid-range brands at 22% and advanced contemporary at 21%. Bloomingdale's, Breuninger and Ukraine's Tsum Kyiv all expect affordable luxury and premium-contemporary to be their largest segments within two years, while Abu Dhabi's Tryano pointed to the EUR 400-800 price bracket as its strongest sell-through range. The release also found department stores' online share of women's fashion sales climbing to nearly 22% in 2025 from about 20% in 2024.

Read the full Pambianco News article below:
The rise of accessible luxury: in department stores, premium-contemporary women's wear dominates