What: Falabella has opened its new Linares store, offering apparel, footwear and a range of other categories alongside Click & Collect access to the full falabella.com catalogue.
Why it is important: The opening confirms Falabella's continued rollout of small-format, digitally-connected stores into secondary Chilean cities, following the same model used in Angol and Viña del Mar.
Falabella has officially opened its store in Linares, with regional and municipal authorities, trade associations, local institutions and media in attendance, consolidating the company's presence in one of the Maule Region's main cities. Located at Independencia 596, two blocks from the Plaza de Armas, the store spans over 4,300 square metres of retail and operational space and is expected to create 95 jobs. General Manager Tomás Platovsky described the opening as a long-term investment aimed at bringing Falabella's physical and digital offerings closer to Linares families, while Mayor Mario Meza welcomed the investment for the jobs and economic dynamism it brings to the city.
The store focuses on clothing and footwear for women, men and children, alongside technology, audio, personal care, appliances, perfumery, accessories, underwear, housewares and textiles. Customers also have full access to the falabella.com catalogue through Click & Collect, connecting the store to Falabella's digital offer.
The opening includes a new educational partnership: Pedro Aguirre Cerda School joins Falabella's 57-year-old Haciendo Escuela programme, welcomed by principal Richard Harrison. Linares is the second of three planned southern Chile openings this year, following Angol and preceding Coyhaique, as Falabella continues expanding its physical footprint and omnichannel strategy across the country.
IADS Notes: The Linares opening extends a rollout Falabella had already set in motion: the store is explicitly framed as the second of three southern Chile openings, following the Angol location that opened in July 2026 with a similar small-format assortment paired with Click & Collect access to the full falabella.com catalogue (Press Release, July 2026). That pattern of pairing physical expansion with digital fulfilment and local job creation was also evident in the Viña del Mar flagship, which opened with 254 direct employees, most of them local women, and its own Haciendo Escuela school partnership (Fashion Network, November 2025). Both openings sit within a broader capital allocation cycle: Falabella's $650 million investment plan for 2025 earmarked $450 million specifically for store openings and shopping-centre transformations across Chile, Peru and Mexico, positioning this kind of regional store rollout as a sustained strategic priority rather than an isolated initiative (Perú Retail, December 2024).
Falabella opens a new store in Linares, Chile