Mytheresa: the one luxury e-commerce player that's consistently made money

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Jul 2020
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By Vikram Alexei Kansara for Business of Fashion on 8 June 2020


Mytheresa: the one luxury e-commerce player that's consistently made money
Mytheresa: the one luxury e-commerce player that's consistently made money


Pure player German luxury e-tailer Mytheresa has been profitable since it went from being the Munich-based fashion boutique Theresa to an online platform in 2006. Part of the Neiman Marcus Group, it generated €377 million in revenue in the year ending in June 2019, up 24.7% year-on-year. CEO and President Michael Kliger talks about the company's success in an interview with Business of Fashion.


bof article: the one luxury e-commerce player that's consistently made money