Macy's and JCPenney need reinvention
By Warren Shoulberg for Forbes on 28 June 2020
America's two largest department store chains Macy's Inc and JCPenney find themselves in the same place at the same time, where the retail clock is ticking. Each has too many stores – too many bad stores in bad locations – and each has said it will close about 150 units in what could only amount to the first wave of retrenchment.
article: For Macy's And Penney, it must be reinvention, not just reorganization
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