Elevating retail value: The impact of Intelligent Operations

Articles & Reports
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Oct 2025
 |  
Zebra
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What: Intelligent operations and workflow optimisation have directly contributed to measurable gains in retail profitability and revenue growth.

Why it is important: This development demonstrates that technology-driven workflow optimisation is now a proven lever for financial performance in retail, as confirmed by recent industry data.

The retail sector is experiencing a significant transformation as intelligent operations and workflow optimisation deliver tangible improvements in both profitability and revenue. Over the past year, retailers who have embraced advanced operational strategies, particularly those leveraging artificial intelligence and data-driven processes, have reported profit increases of up to 1.8 percentage points. This shift marks a departure from the industry’s historically modest productivity growth, with leading companies now achieving annual gains far above previous benchmarks. However, while the benefits of these technologies are clear, only a minority of retailers have managed to scale their implementations effectively, leaving substantial value unrealised due to persistent inefficiencies. The most successful retailers are those who not only adopt new technologies but also integrate them deeply into their organisational processes, creating new revenue streams and optimising core operations. As competition intensifies and margins tighten, the ability to harness intelligent operations is becoming a critical differentiator, setting apart digital leaders from those at risk of falling behind.

IADS Notes: Recent industry reports from March, May, June, July, and November 2025 consistently highlight the transformative impact of intelligent operations on retail performance. Leading retailers have achieved significant productivity and revenue gains through AI integration, but only a small fraction have scaled these solutions effectively. Persistent inefficiencies continue to erode potential profits, yet those who embrace comprehensive digital strategies and new business models are outperforming their peers and redefining industry standards.

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