Walmart’s AI push prioritizes customer experience, personalisation
What: Walmart’s AI strategy focuses on personalisation for customers, associate operations, and supply chain optimisation to make shopping easier and more convenient while also fostering a more satisfying and productive work environment.
Why it is important: This quarter, the company exceeded Wall Street earnings expectations thanks to a 24% year-over-year growth in internet sales and will continue to invest in technology.
Retail businesses are focusing on how emerging technology can improve customer experiences. Walmart is currently using AI to run simulations of customer patterns on Black Friday to anticipate bottlenecks and boost its supply chain.
The company launched an augmented reality tool named Vizpick to help workers move products from the backroom to the sales floor more efficiently. Additionally, it joined GenAI Playground, an internal hub for employees to learn about the technology.
Walmart’s AI push prioritizes customer experience, personalisation
