What: H&M has joined fellow fashion giants Zara and Boohoo in charging customers for returning items purchased online.

Why it is important: The implementation of this fee is part of a growing trend in the retail industry to address the issue of excessive returns and promote responsible shopping practices.

The policy is a GBP 1.99 charge for returning items purchased online, although returns remain free for H&M members. This change was made with the aim of discouraging bulk buying and excessive returns by customers. It is worth noting that several other retailers, including Zara, Boohoo, Uniqlo, and Next, also charge customers for online returns.

H&M joins Zara and Boohoo in charging for online returns