NIALAYA

Brand Watch
 |  
Dec 2025
 |  

Founded in Los Angeles in 2009 by Danish designer Jannik OlanderNialaya captures the spirit of California while embodying the timelessness of Scandinavian design. Jannik's journey into jewellery started during a visit to India, where he learnt the spiritual power of gemstones. This ignited Jannik’s passion to create a jewellery brand with meaning, filling a gap in the market for cool, high-quality jewellery, especially for men.

Each piece is handcrafted in Nialaya's Hollywood workshop on Melrose Avenue, using freshwater pearls, stainless steel, leather, sterling silver, and vibrant gemstones, materials Jannik sources from his travels through Bali, India, and Thailand, where energy and creativity flow freely.

With a devoted following from Los Angeles to Hong Kong and a strong retail presence in prestigious department stores such as HarrodsMagasin du Nord and Holt Renfrew, as well as online through FarfetchZalandoMiinto and more, Nialaya has become the go-to brand for those seeking high-quality, meaningful, handmade fashion jewellery: pieces that are timeless, soulful, and accessible.


Nialaya - Product presentation

Nialaya - Men’s line sheet ‘25  presentation

Nialaya - website


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