What: Its second beauty outlet opened at Centre:mk shopping centre in Milton Keynes, north-west London, after a first opening in Lakeside, Essex, last September.

Why is it important: Through its new concept, Harrods aims to develop locally and will take into account the specificities of the local communities.

The new store, of nearly 2,700 square meters, offers a wide selection of high-end and luxury brands. According to the British brand, the rollout of this new concept aims to "bring Harrods' expertise in beauty, selection and luxury shopping experience to new consumers across the

UK. Each store is developed taking into account the local "beauty" community, to offer the latest products and experiences, often for the first time."

The "Playtable" space provides access to professional hairdressers, make-up demonstrations and product tests, while the "Skincare Station" area offers tailor-made consultations and treatments, not to mention the "Click and Collect" shop, available from 6 May.

From May 17, when restaurants will be able to reopen their interior spaces, H Beauty will also inaugurate the Champagne Bar, a 44-seat space with a "regressive menu of pastries and cocktails".

Harrods développe son enseigne H Beauty en Angleterre