What: Luxury retailer launches its Black history month campaign focused on Black futures and Black excellence

Why it is important: how NMG responds to activists’ push for back-owned brands

Through numerous long-standing and new partnerships, Neiman Marcus Group has also announced the achievement of raising and donating $1 million over a three-year period to non-profit organizations that support Black communities across the US.

"Neiman Marcus Group is investing in a strong foundation of educational support, mentoring, and leadership skills, which are all crucial to the success of our communities," said Amber Seikaly, Vice President, ESG and Chief Communications Officer, Neiman Marcus Group.

As part of its three-year partnership with Boys & Girls Clubs of America, Neiman Marcus Group has pledged to continue fundraising in stores throughout February, with the goal to deliver more than $1 million towards the advancement of youth.

NMG has more than a century-long history of philanthropic partnerships within the community. In addition to philanthropic partnerships, NMG will continue to celebrate Black History Month by hosting Nikole Hannah-Jones, a Pulitzer Prize-winning reporter covering racial injustice for The New York Times Magazine. Black-led businesses and designers of brand partners are also highlighted through Neiman Marcus' "Spotlight on Diversity" story on NeimanMarcus.com.

PR: Neiman Marcus honors black history

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