What: Walmart is the leader in the US when it comes to BOPIS sales.

Why it is important: Even though the total amount of such sales has tripled in 2 years, it still represents 4% of its total turnover, suggesting that there is ample room for growth.

The value of orders sold through click & collect tripled, from $7,2 b in 2018 to $20,4 b in 2020. Such a scheme, dubbed “curbside pickup” in the US, is more efficient and profitable, and therefore considered as strategic for the company, which proposes it in 3,700 stores (out of 4,700 in total).

It also allows Walmart to have the highest market share in terms of click & collect sales, as it represents 25% of the total click and collect sales in the US. Total click & collect sales are expected to grow by 21% in 2022 and 20% in 2023.

Walmart tripled BOPIS sales in 2 years and represents 25% of total US click and collect sales