What: Walmart is teaming up with a dedicated chain of clinics to propose chiropractic care in stores

Why it is important:  Health services in stores is a growing trend for retailers to increase their proposal and make sure stores remain at the centre of customer’s lives. Walmart is accelerating fast on that matter.

Walmart is partnering with The Back Space, a chain of retail health care centres, to open in 10 stores health services. Customers will have the possibility to enjoy USD 25 treatments on a walk-in basis, but also through a monthly membership.

The goals of this pilot is to validate customers’ interest for such an offer, before deploying more in case it is successful.

Retailers are increasingly considering health care services in stores (see our Monoprix review , this article on mental health or Walmart telehealth venture) as a way to put stores at the centre of customer’s lives and give reasons to come back often.

Chiropractic Clinics Opening Within Walmart Stores