SM Prime’s $9B expansion plan unveils ambitious retail growth strategy

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May 2025
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Retail News Asia
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What: Philippines' largest mall operator SM Prime announces comprehensive $9 billion investment plan for retail-led mixed-use developments, funded through internal cash flow

Why it is important: This investment demonstrates the continued viability of mall-centered retail in Southeast Asia, particularly when integrated with mixed-use developments and backed by strong financial performance.

SM Prime Holdings has unveiled an ambitious $9 billion expansion plan, marking its most extensive growth initiative since 1985. The comprehensive strategy includes developing 10-15 new shopping malls, five integrated property developments, eight hotels, two convention centres, and multiple office and residential towers. Company chairman Henry Sy Jr. emphasised the urgency of capitalising on growing market opportunities, whilst president Jeffrey Lim confirmed that the majority of funding would come from internal cash flow, underlining the company's financial strength. Currently managing 87 shopping malls with 9.4 million square metres of gross floor area, SM Prime has demonstrated consistent growth with a first-quarter net income of 11.9 billion pesos, up 11% year-on-year. Despite potential challenges from new U.S. tariffs, the company remains optimistic, citing the Philippines' robust domestic economy and limited exposure to external factors as key advantages in maintaining sustainable growth.

IADS Notes: SM Prime's ambitious $9 billion expansion plan builds upon a year of strategic growth and market leadership in Southeast Asian retail. The company's December 2024 announcement to reach 100 mall locations by 2027 demonstrates its long-term confidence in physical retail, while the September 2024 launch of the $2.6 billion SM Smart City project in Pasay City showcases its evolution toward comprehensive mixed-use developments. This expansion strategy is validated by strong financial performance, with August 2024 reports showing a 13% increase in consolidated net income. The success of their retail-focused approach is further evidenced by July 2024 data showing a 21% increase in foot traffic and strategic tenant mix adjustments, with food occupancy tripling to 30% of leased areas. The addition of 440,000 square metres of retail space announced in March 2024 underscores SM Prime's commitment to sustainable growth through internal funding, setting new standards for retail development in emerging markets.


SM Prime’s $9B expansion plan unveils ambitious retail growth strategy