What: Two years have passed since Selfridges launched its sustainability strategy and has now released its first report on its effectiveness.

Why it is important: The company aims to have 45% of all transactions generated by one of its circularity models: resale, rental, repair.

Rental still requires a push, although resale and repairs have been quite successful. The company will continue to promote circular shopping to answer the challenge of consumer adoption. As the company has little control over its Scope 3 emissions (accounting for 95% of its overall footprint), Selfridges is also taking a category-specific approach, working with concessions regarding material tracking and altering its assortment. Starting in 2025, the department store plans to no longer stock products that do not meet its material commitments.

Selfridges committed to reducing Scope 1 and 2 emissions by 64% by 2030. Scope 3 emission reduction is set to a 30% decrease by 2030. Of these emissions, 57% comes from purchased goods and services, followed by use of sold products at 21%, capital goods at 11% and transportation and distribution at 7%.

Internally, Selfridges has appointed 300 ‘Green Warriors’ from among its staff to champion sustainable change in their teams, from organising beach clean-ups to raising awareness of new initiatives internally.

Project Earth - Selfridges Press Release

Selfridges’ sustainability initiative: Project Earth