Selfridges renews kidswear resale platform partnership
What: Selfridges has announced the continuation of its partnership with Kidswear Collective and the expansion of the resale products into its other locations.
Why it is important: The concept will be coming to Selfridges’ Birmingham, Manchester and Trafford stores with each location carrying clothing, footwear and accessories for kids ages 0-14. An e-commerce edit will also become available.
The pop-up began in the Oxford Street flagship store’s kidswear department as part of Selfridges’ Project Earth initiative.
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