What: Reselfridges is now available nationwide in the UK.

Why it is important: The department store company has pledged to achieve 45% of its turnover in circular actions by 2030.

Selfridges is expanding its own-brand resale initiative, 'Reselfridges', to all its UK stores, building on its sustainability commitments. A new 3,000-square-foot circular fashion hub will open in the London flagship, integrating services like repair, rental, and vintage collections. The move aligns with Selfridges' strategy under the 'Project Earth' initiative, aiming for 45% of transactions from circular products by 2030 and advancing its net-zero target to 2040. This reflects efforts to address the fashion industry's significant environmental impact, amid reports of slow progress in improving sustainability.

Selfridges expands fashion resale service nationwide