What: Saks Off 5th is moving further into the second-hand market through its recent partnership with Rent the Runway by adding labels previously not carried on the platform and bolstering the current assortment.

Why it is important: The partnership enables Saks Off 5th to introduce brands it didn’t previously sell, expand selections from those already carried, and tap a rapidly growing segment of customers seeking more value.

As inflation increases, the partnership comes at an ideal time to offer consumers a sustainable and value-centric offer.  The expansion of Saks Off 5th previously present assortment also answers consumer demand by providing greater size, integrity and depth that is beneficial from a pre-owned perspective. Rent the Runway has an engaged customer in the resale market due to their strategy of broadening reselling and subscription services. Their mission is to introduce an even wider audience to the environmental and financial value of preloved fashion.

Saks Off 5th entered the resale market in 2020 with LXR & Co., a provider of pre-owned vintage handbags and leather accessories from luxury and premium brands. For this partnership, SaksOff5th.com has created a “pre-owned” section to house Rent the Runway’s second-hand items labelled with a distinct badge. Saks aims to include “predominantly in season” merchandise to only be sold on SaksOff5th.com.

Both Saks Off 5th and Rent the Runway mutually benefit from the shared audience and consumer trust in each brand’s respective expertise.

Saks Off 5th partnering with Rent the Runway