What: The Printemps group and the French Fashion Institute (IFM) have partnered to support young fashion entrepreneurs in France.

Why it is important: Printemps and IFM aim to promote wider access to fashion industry jobs.

They will offer new scholarship schemes to enhance fashion knowledge and entrepreneurship in the country. The scholarships will be based on financial need and merit and will cover tuition fees for a professional training course in fashion at IFM. The course focuses on fashion designing, machinist-fitting, and model-making.

In addition to the scholarships, five brands at the IFM incubator will receive financial support for the development of innovative products and services in the creative industries. The brands selected include Mama Série Originale, Ako, Askiita, Noué, and The Wedding Explorer.

Printemps group teams up with IFM