What: Paris is slowly returning to its pre-pandemic touristic activity.

Why it is important: Paris department stores and other touristic players have ween waiting for such news for months. It might also trickle down to the rest of the country and Europe as Paris can also be an entry door for many tourists looking to stay longer and to have a variety of experiences.

Paris tourism is bouncing back: the city is the second-most sought-after destination worldwide this year after London,  (Prepandemic, Paris held the first place, and during the Covid-19 pandemic, it was relegated at the seventh position). Hotel revenue is currently up 20% compared to the past weeks and occupancy is on par with May 2019 at 80-90%.

It is expected that the trend should follow, and this will be a welcomed relief for the country, as the tourism industry represents 7% of the total economy.

Paris tourism rebounds thanks to Europeans and Americans