What: Nordstrom is partnering with Morehouse College, a Historically Black College and University (HBCUs) in Atlanta, to launch product management courses along with a mentorship programme for students.

Why it is important: The courses, which will be available within the Atlanta University Center Consortium and the broader regional network of higher education schools, will focus on product management with an emphasis on technology to drive diversity in the sector.

Product management, according to the senior director of engineering at Nordstrom Inc., is one of the fastest growing roles in technology which is proven to be critical in enhancing consumer experiences.

The partnership is the latest initiative around growing diversity and developing careers that Nordstrom has launched with HBCUs.

Nordstrom launches college mentorship programme & product management courses