What: Deals are starting early with Nordstrom and Nordstrom Rack with services, including gift wrapping, free gift help from stylists, and same-day or next-day order pickup.

Why it is important: Nordstrom has released a celebrity-backed campaign, announced in-store and online events, and refreshed its Balsam Hill Christmas tree lot offer at select stores, among other events and services for shoppers this holiday season.

The department store also plans to hire 20,000 employees across Nordstrom and Nordstrom Rack stores, supply chain facilities and customer support staff in order to execute its in-store and online goals.

Nordstrom boosts pre-holiday events and services