The luxury retailer has announced the launch of 'Neiman Marcus Clean Beauty,' an online shopping space where customers can browse natural beauty products that have not been tested on animals, and whose formulas contain no parabens, paraffins, phthalates, sulfates or silicones. Instore shoppers will also be able to identify the products, via a new "clean" circular icon located on beauty counters. The products in question span skincare, color cosmetics, haircare and nail solutions.

Neiman Marcus noted that its clean beauty product collection is part of the company's overall brand wellness initiative. Aside from shopping for healthier products, consumers can also buy activewear, sun care, health supplements and sleep collections through the retailer's online Wellness Guide.

press release: Neiman Marcus introduces 'Clean Beauty' online shop