Rent the Runway is coming to Neiman Marcus — bringing a lower-priced fashion option and possibly some new foot traffic to the tony retailer. The seven-year-old luxury apparel rental service is opening a shop in the fifth floor of San Francisco's downtown Neiman Marcus. That gives more than almost 3,000 square feet, which previously held home and children's items, to rentals, returns and exchanges through Rent the Runway. The Neiman Marcus shop will host a rotating selection from Rent the Runway's "dream closet," made up of dresses, jumpsuits, jewelry and more from more than 400 designers, including Diane von Furstenberg, Derek Lam, Jason Wu and Marni. To keep things fresh, the assortment will change daily and be coupled with for-purchase products from Neiman Marcus, such as shoes, handbags, undergarments and cosmetics

Illustration 'Neiman Marcus connects with rent the runway' (png - 0.28Mo)