What: Maje has introduced an in-store clothing repair service in collaboration with Save Your Wardrobe, aiming to further its commitments to sustainable fashion.

Why it is important: This initiative promotes sustainability by extending the life of clothing, aligning with growing consumer demand for environmentally responsible practices.

Maje, a brand under the SMCP group, is bolstering its sustainable fashion efforts by partnering with Save Your Wardrobe to launch an in-store clothing repair service, just weeks after debuting its second-hand service.

The service, accessible via "repair.maje.com," allows customers to select the type of clothing or accessory in need of repair, describe the required fixes, and upload photos to facilitate the repair process. After completing an online payment, customers are instructed to ship their items. The service, with prices ranging from 6 to 130 euros, promises a turnaround of 5 to 7 working days depending on the repair complexity and volume. This initiative not only caters to the growing eco-conscious consumer base but also sets a precedent in the fashion retail industry for embracing circular economy principles.

Maje partnering with Save Your Wardrobe to offer clothing repair service