Macy’s Thanksgiving Day Parade goes into the metaverse
What: The Macy’s Thanksgiving Day Parade returns to the web3 virtual world this holiday season with a new experience including virtual galleries from five NFT projects that will give fans the power to select the first-ever NFT Macy’s Parade balloon.
Why it is important: Launching on the OnCyber metaverse, Macy’s is celebrating the 96th Thanksgiving Day Parade virtually with NFT projects and the opportunity for fans to vote for their favourite creators, helping one design be transformed into a balloon in next year’s Macy’s Parade.
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