Macy’s Inc. posts Q1 sales and profit declines but cites early success in strategic maneuvers

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 |  
May 2024
 |  
WWD
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What: Macy’s Inc. reported declines in both sales and profits for Q1 but highlighted early successes in its strategic maneuvers, including a pilot program to enhance store performance and plans to close 150 stores by 2026.

Why it is important: Despite the challenging retail environment and inflation pressures, Macy’s strategic initiatives indicate potential for long-term growth and resilience. The company's focus on optimizing store locations, improving merchandise offerings, and enhancing customer experiences shows promise for reversing declining sales trends and positioning Macy’s more competitively in the market.


Macy’s Inc. experienced a 2.7% drop in net sales and a significant decline in net income for Q1, impacted by inflation and competitive retail pressures. However, early results from its strategic initiatives, including closing unprofitable stores and piloting improvements in remaining locations, show positive signs. These initiatives contributed to a slight increase in comparable sales at selected stores and boosted the company's stock price. Macy’s plans to close 150 stores by 2026 while focusing on enhancing the performance of 350 key locations. Additionally, the company is expanding its small-format stores and revamping its private brand portfolio. Despite ongoing challenges, Macy’s aims to achieve low-single-digit sales growth and mid-single-digit profit margins in the coming years.


Macy’s Inc. posts Q1 sales and profit declines but cites early success in strategic maneuvers