What: LVMH reported a 5.5% increase in sales in Q4, driven by strong performances in its fashion and leather goods division, selective retailing, and perfume and cosmetics divisions.

Why it is important: This growth, despite economic and geopolitical challenges, highlights LVMH's resilience and the sustained demand for luxury goods, signaling industry trends and consumer behaviour in the luxury sector.

LVMH's Q4 results showed a 9% rise in organic sales for its fashion and leather goods segment, contributing to a total sales increase of 5.5% to EUR 23.95 billion. The company achieved record full-year revenues in 2023, with total sales rising 8.8% to EUR 86.15 billion. However, net profit growth of 8% to EUR 15.17 billion fell short of expectations. LVMH attributes its success to the appeal of its brands and plans to continue investing in marketing. The company is also undergoing governance changes, with Alexandre and Frédéric Arnault set to join the board of directors. LVMH's performance contrasts with mixed results from other luxury peers, indicating its unique position in the luxury market.

LVMH sales rise 5.5% in Q4 as fashion division maintains momentum