What: Liberty has launched a Bridgerton-themed collection of fabrics, featuring nine floral prints inspired by the popular Netflix series. This collaboration coincides with the show's third season and includes designs created in partnership with Liberty Fabrics and Bridgerton, incorporating motifs from Liberty's extensive archives.

Why it is important: This collaboration highlights Liberty's ability to blend historical and contemporary influences, enhancing its brand visibility and appeal through a popular cultural phenomenon. By aligning with Bridgerton, Liberty not only taps into the show's massive fanbase but also showcases its rich print heritage, potentially attracting new customers and reinforcing its status as a leading name in luxury fabrics.

Liberty has unveiled a new fabric collection in collaboration with the Netflix hit series Bridgerton, timed with the release of the show's third season. The collection includes nine floral prints available in three colorways each, inspired by Regency-era themes and Liberty's archival designs. The fabrics are printed on Tana Lawn cotton and Liberty silks. Designer Huishan Zhang created a couture gown using one of the collection's fabrics, worn by Bridgerton actress Hannah Dodd. This collaboration underscores Liberty's innovative approach to fabric design and storytelling, blending historical and modern elements to create unique, captivating prints.

Liberty launches print fabrics link-up with Bridgerton