John Lewis is to introduce online fashion retailer Boden womenswear concessions to its department stores. The first five Boden concessions will open in October in London Oxford Street, Cambridge, Reading, Southampton and Oxford, with more planned for 2018. The range will also be sold on johnlewis.com. In launching their high street presence in John Lewis, Boden joins other online fashion brands including Hush and Finery. Last year, John Lewis opened five concessions with Hush and six with Finery and has since added a further 12 concessions with these brands.