What: The John Lewis Partnership has teamed up with Nutmeg, the UK’s largest digital wealth manager, to offer investment products to customers.

Why it is important: The retailer claimed that the three new investment products aim to help people who otherwise would not consider investing. John Lewis wants to become part of their customers’ lives in new ways outside of the department store.

Three new products will be added to John Lewis’ financial services portfolio, which also includes home insurance and retail credit offers. The new products include a junior ISA, stocks and shares ISA, and a general investment account. These products all invest in funds with high environmental, social and governance standards to enable customers’ money to be focused on businesses that score highly in the areas of carbon emissions, climate change, renewable energy, social impact and ethical practices.

John Lewis opens the door to easy-to-use investing as customers look to the future

John Lewis teams up with Nutmeg to launch investment products