Ikea changes structure for the future
Ikea is changing the structure of the company put in place by its founder Ingvar Kamprad in the 1980s. Since then, IKEA has been divided into InterIKEA based in Lichtenstein which owns the patents and charges IKEA for the use of its brand and processes. The other part of the company is Leiden-based INGKA Holding which manages stores, design, manufacturing, procurement and logistics. It is generally agreed that the division is based on reducing the overall tax bill. Now InterIKEA will take responsibility for design, manufacturing, procurement and logistics, as well as processes in order to be better able to respond to customers' desire for city-centre stores, for example, and buying online with pick up from drop-off points. The future is closer to that of InterIKEA as franchisor and INGKA a huge €32bn franchisee.
