Harvey Nichols unveils Jacquemus shop-in-shop
What: Harvey Nichols has unveiled a new shop-in-shop for Jacquemus with architecture inspired by Provençe through the materials and structures.
Why it is important: Harvey Nichols launched the first UK-based Jacquemus shop-in-shop two years ago and has now expanded the concept to cover 900 square feet making it the largest retail space for the brand in London.
The new immersive space designed by architecture practice OMA/AMO replaces the former, smaller Jacquemus shop-in-shop in the Knightsbridge store.
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