In a bid to capture the attention of time-poor, cash-rich and digitally dependent customers, Harvey Nichols is upping its men's wear play with a refurbished department designed and merchandised with efficiency — and indulgence — in mind. The 28,000-square-foot space spans two lower ground floors. The new department was designed by Virgile + Partners, which has worked before with Harvey Nichols as well as with retailers such as Burberry, John Lewis, Harrods and Space NK.

Men's wear is phase one in the Knightsbridge store's long-awaited refurbishment plan, a four-year project spearheaded by Stacey Cartwright, who took over as chief executive officer in 2014.

read full article