What: Engelhorn and Reischmann executives partner with local developer to create 5,000-square-metre premium department store within GRIDX multi-experience centre.

Why it is important: This collaboration shows how experienced retailers are adapting to changing market conditions by integrating premium retail offerings within larger lifestyle and entertainment complexes.

A new department store development in Luxembourg brings together retail expertise from Engelhorn CEO Fabian Engelhorn and former Reischmann managing director Peter Eberle with local developer Félix Giorgetti. The 5,000-square-metre store will be part of the GRIDX multi-experience centre, a 42,000-square-metre development incorporating offices, restaurants, shops, a museum, event venues, hotel, and Motorworld. The retail concept will focus on premium to luxury fashion, beauty, accessories, and footwear, alongside urban sportswear, targeting the affluent Luxembourg, Belgium, and France region. This project represents an innovative approach to modern retail development, combining established retail expertise with comprehensive lifestyle amenities.

IADS Notes: The planned Luxembourg department store reflects broader trends in European retail development. The project aligns with November 2024's successful luxury retail concept integration at Printemps, while following October 2024's mixed-use transformation model led by former Selfridges CEO Andrew Keith. The development's integrated approach mirrors Compagnie de Phalsbourg's November 2024 success with their 'Central Parc' concept. The premium positioning strategy parallels Manor's July 2024 successful implementation of their new retail concept, while the scale and ambition of the project echoes Breuninger's January 2025 flagship development in Hamburg. These examples demonstrate how successful retail projects increasingly combine premium positioning with mixed-use development to create sustainable, experience-driven destinations.

German retail experts plan new department store in Luxembourg