Gap open to selling on Amazon
News
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May 2016
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Expect Gap to hit the Amazon trail soon. The still-struggling casualwear chain's chief executive Art Peck told shareholders Wedensday that Gap is open to selling its merchandise on Amazon or via other third-party on-liners in the US. "We are always considering all of our opportunities beyond our traditional mix of channels and stores." Peck said. He noted that Amazon accounts for roughly one-third of all e-commerce sales in the US by this year and is projected to become the largest US apparel retailer next year. "To not acknowledge that and what it means to our strategy would be to have our head in the sand, and we do not have our head in the sand," he said.
