What: Flannels has launched the Heat Ignite Prize to support young digital-first entrepreneurs aged 18-25 in the UK to apply with either a business idea or an existing business in its early stages in the categories of fashion, innovation, and circularity.

Why it is important: The Heat Ignite Prize provides platform for young entrepreneurs to showcase their digital-first business ideas and receive financial support, mentoring, and visibility.

Three winning businesses representing each category will be awarded a GBP 10,000 grant and a year of mentoring.

The prize is part of the Youth-Phoria programme, which champions the “excellence and ambition of a new generation through a series of initiatives and cultural events”. It is also an opportunity for Flannels to invest in and support promising young entrepreneurs who can bring fresh ideas and innovation to the fashion industry.

Flannels backs Heat young entrepreneurs prize