Fenwick is eyeing standalone restaurants
What: Fenwick is looking, just like John Lewis, for new development routes.
Why it is important: Entering the restaurant business is a bold move, and raises the question to do it under the umbrella name, Fenwick, and not their restaurants name, Fuego
Fenwick is scouting for a 3,000sq ft pilot site for its Fuego restaurant, focusing on locations like Newcastle and Surrey.
While Fuego has outlets in cities like Kingston, Newcastle, Bracknell, and Brent Cross, Fenwick also operates a café-style branch in Canterbury. The company sees potential in introducing its patisserie brand, Mason & Rye, to the high street.
Restaurants within Fenwick contribute over 10% of the company's total sales, emphasizing their quality offerings, including in-house pastries for Mason & Rye. Fenwick has nine stores in the UK, with diverse F&B options in their Newcastle store and a notable vegan sushi restaurant in their soon-to-close London store.
