What: While there are rumors that the Bond Street store might be for sale, Fenwick has announced a major overhaul of the Newcastle flagship.

Why it is important: Even though digital can not be missed, all retailers keep on investing in their physical stores, as also exemplified by Breuninger which, although it is moving fast in e-commerce, keeps on investing resources, time and money into the revamping and expansion of its physical stores.

Fenwick will begin a complete renovation of the Newcastle flagship which will take place over the next 5 years, with a total investment of £40 m, and starting by the beauty hall and the accessories department.

This renovation coincides with the initiatives launched to mark the 140th anniversary of the company, which translated into collaborations with brands such as Edeline Lee, Rixo, Paul Smith and Fred Perry.

Fenwick announces a £40 m investment in its Newcastle flagship