Facebook is getting more deeply involved in e-commerce with the launch of Marketplace, its new user-to-user exchange for buying and selling goods with others in your community. The company says Marketplace — which launches this week in the US, UK, Australia, and New Zealand — is an evolution of an existing behavior on the social network. Up to 450 million people already use Facebook to buy and sell used goods every month, mainly through its groups feature, according to project manager Bowen Pan. With Marketplace, Facebook is now giving users a more formal process to conduct these exchanges.

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