What: Alipay+ teams up with Hyundai Department Stores to provide additional services to tourists.

Why it is important: It is notable that The Hyundai Seoul has been a hit recently with tourists visiting Seoul and Korea.

Alipay+, operated by Ant International, has partnered with Hyundai Department Store to enhance global customer interactions and solidify their international standings. A Memorandum of Understanding (MoU) was signed to foster global marketing collaborations, notably through a pop-up store at The Hyundai Seoul, aimed at international visitors.

Hyundai will host Alipay+ pop-up stores that spotlight Alipay+'s services and promote Hyundai’s branches as prime Korean attractions. They plan regular promotions offering discounts to users of Alipay+ partner wallets like Alipay, AlipayHK, GCash, Touch 'n Go, and TrueMoney. Additionally, from June 6-26, The Hyundai Seoul will feature a pop-up for the EUFA EURO 2024, selling themed merchandise and offering interactive experiences, alongside a lucky draw for game tickets.

The partnership also includes efforts to mitigate high exchange rates during key holiday periods through special promotions and streamlined tax-refund processes, alongside bespoke programs for VIP customers. Alipay+’s extensive network includes over 88 million merchants globally and 1.7 million merchant points in Korea alone, underscoring its significant reach and influence in enhancing the shopping experience for international visitors in Korea.

Alipay+ partners with Hyundai Department Store