What: The Asian convenience store chain is entering 8 European countries at the time.

Why it is important: Customers will have access to new services and price points, creating an additional benchmark for department stores, especially in terms of proximity services.

7-Eleven is planning to expand into Europe, seeking experienced franchisees from retail, foodservice, or hotel industries.

Initial target markets include France, Germany, Ireland, Italy, Poland, Spain, Turkey, and the UK, with Austria and Switzerland also being considered. The Benelux countries are not part of the current plan.

This expansion follows a similar move by Canadian convenience store giant Couche-Tard, which entered a strategic partnership with Total to operate service stations outside France and potentially offer additional services along European motorways.

7-Eleven to enter Europe