What: Walter Loeb shares his thoughts on how department stores and major retailers can succeed as digital retailing continues to advance.

Why it is important: In the post-pandemic era, most companies must use the internet as a tool to serve their customers and sell more merchandise profitably.

As digital shopping continues to increase, department stores and other large retailers will need to adapt. Walter Loeb gives suggestions on how these retail formats can win in the digital retail revolution.

Department stores need to:

• Take quick action on orders, ensuring all stock is up-to-date to not disappoint customers
• Equip the website with a live chat box
• Define the target audience so the buying team pulls together to allow more fluid complete looks
• Downsize store space to offer a more edited assortment

Chain stores need to:

• Buying teams will need to focus on innovative ideas and new fashion designs
• Services must be evident from the minute a customer contacts the store
• Delivery services will need to be updated to offer speedy delivery with attractive prices.

2022 Will Bring A Digital Revolution To Retail