What: The North Face has expanded its Renewed Program to include online and in-store trade-ins, offering customers monetary credit for returning used gear.

Why it is important: This initiative enhances the brand's commitment to sustainability and circular fashion, encouraging consumers to participate in reducing waste and promoting product longevity.

The North Face has announced an expansion of its Renewed Program, which now allows customers to trade in used gear both online and in-store for monetary credit. This evolution of the brand's second hand program introduces a tiered credit system, offering USD 10, USD 30, or USD 50 based on the condition of the returned items. Customers can bring their used gear to The North Face retail or outlet stores or utilise an online trade-in process. The returned gear will be inspected, washed, and repaired for resale on the Renewed online store.

If items are too worn to be renewed, The North Face will still accept them for donation or recycling, supporting the brand's commitment to circularity. This program is powered by Archive, a technology platform for circularity, and Tersus solutions, which provides textile reclamation solutions. The Renewed Program includes a wide range of products such as women's, men's, and kid swear, as well as footwear, bags, and gear.

The expansion of the Renewed Program aligns with The North Face's broader sustainability goals, which include reducing greenhouse emissions across its supply chain, using responsibly sourced materials, and rethinking packaging. By promoting circular fashion practices, The North Face encourages consumers to contribute to environmental conservation while enjoying quality outdoor gear.

The North Face expands sustainability initiatives with gear renewal program