Tailored for success: Macy’s Herald Square elevates men’s clothing floor
What: Macy’s has revamped its tailored clothing department at its Herald Square flagship, featuring new dedicated shops for brands like Michael Kors, Calvin Klein, Tommy Hilfiger, and Hugo Boss.
Why it is important: This renovation is part of Macy’s “Bold New Chapter” strategy, which aims to modernise the shopping experience and strengthen its position as a destination for men’s tailored clothing, especially ahead of the holiday season.
Macy’s has unveiled a newly revamped tailored clothing floor at its Herald Square flagship in Manhattan, just in time for the holiday season. The fifth-floor men's department now features dedicated shops for top brands such as Michael Kors, Calvin Klein, Tommy Hilfiger, and Hugo Boss. The retailer has also expanded its offerings from Hugo and B by Brooks Brothers. This renovation aligns with Macy’s broader “Bold New Chapter” strategy, which focuses on modernising stores and enhancing customer experiences. Sam Archibald, general business manager of apparel, emphasised that the updated space showcases a more contemporary assortment of suits, sport coats, and accessories. Despite the pandemic-driven shift towards casual wear, Macy’s has remained committed to tailored clothing, positioning itself as a go-to destination for formal attire like wedding suits and job interview outfits. The revamped department is part of a larger effort to elevate the brand's offerings both in-store and online.
Tailored for success: Macy’s Herald Square elevates men’s clothing floor
